You might have heard of Affiliate Marketing — No ? Strange, but not to worry, there’s a lot ahead in this post and you will get to know much about it (and more) by its end.
First, lets have a look at the Wikipedia Definition of Affiliate Marketing :
Affiliate marketing is a marketing practice in which a business rewards one or more affiliates for each visitor or customer brought about by the affiliate’s own marketing efforts.Well, Here’s my simplified definition :
“Affiliate Marketing is promoting other people’s (Company’s) product and earning a commission in return (If a sale is made).”
It works the same as in the offline world, however the profit and scope is much bigger over the Internet (
So basically what you do as an affiliate is :
- You promote other people’s (or Company’s) Product using a special link with a code only being used by you embedded into it (this is required by advertiser to track the leads referred by you).
- If someone buys that product (or in some cases completes a task like signing up or completing a survey) using your link, it gets tracked by the advertiser and you are rewarded a commission (which is a percentage of the sale price but can also be a fixed amount as set by the advertiser).
This is the reason why most of the product creators and Advertisers provides an affiliate program for increasing their product sales.
How do I get Started with Affiliate Marketing ?
There
are a few things to keep in mind before choosing to get into this
business. Firstly, you must find the right Affiliate Product to Promote
and secondly you must have an audience that will be interested in that
product.
Finding the Right Affiliate Product
This is the most Important Step (literally). If you get wrong here, you will definitely fail in this business. You will have to choose a product which will help your audience. If you have a Weight Loss Blog, then promoting a forex product will be completely useless as it will not get you any sales. Moreover, If you promot a low quality product (lets say,on your blog) , you could be hurting your brand as well.Remember, To get the best results, always promote a product that you have tried yourself or you must be confident enough of the quality of it.
Below are some of the tips that will help you find a related Affiliate Products :
Browse Affiliate Networks – The easiest way to get started with promoting products is to search though Affiliate Networks. An Affiliate Network act as an intermediary between publishers (affiliates) and merchant affiliate programs. There are a few affiliate networks that list many affiliate programs. You can use their search option to get related products to your blog’s niche. Some of the most famous Affiliate networks are : ClickBank (This is my favourite and also, the first affiliate commission that I earned was by promoting a clickbank product) , Commission Junction (aka CJ), ShareaSale etc.
Search Google – Other way to find relevant affiliate product that you can promote is by doing a simple google search. Just type : “your keyword + Affiliate Program” (Replace “your Keyword” with your niche like “Weight Loss Affiliate Programs”) and you will easily find the appropriate product.
Checkout Online Stores – Almost all of the famous online stores (like Amazon, Ebay) have affiliate programs. You can just sign up for that and then promote any of the stuff that is listed there. Generally the commissions are not big here but as these online stores have a huge range of products, it is not that difficult to get referral sales through them.
Check Your Competition – If you can’t find the products by above methods, you can simply have a look at what your competitors (sites in your niche) are promoting and you can start promoting those products.
Now, these were the ways by which you can select a product to promote.
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